Packages & Prices
salonguru understands that each business is unique, with their own goals to achieve and problems to solve.
That's why we offer a tailored approach to website development and salon & clinic marketing. We ensure that every website we create, and every marketing plan we develop, is perfectly aligned with the needs and aspirations of the client.
Request an audit
Before proposing one of 4 build packages or tailored marketing plans, our team will review your current website, online marketing and business objectives. This step is crucial as it allows us to recommend the most suitable website package and assess your ongoing marketing needs.
Understanding the 3 phases of what we deliver....
There are three phases to the services we provide to our salons & clinics.
Phase 1 - the Build
This is when we create & launch the website with all the content to get you to the top of Google search.
Phase 2 - the Website Promotion
This is when push the website so you get off to a flying start - and get more clients and income.
Phase 3 - the Marketing
Every month we work with you and for you to grow your business with website blogs, email newsletters, offers, Facebook & Instagram adverts and a lot more. Phase 3 is optional, but 90% of our clients opt to use our exceptional skills at driving new clients to your door.
1. Designing & Building your new website
The Build phase includes…
- the design - layout, colours, fonts, image and video placement
- the content - all the pages that we will create to get your website to the top of Google search
- optional extra features like gift vouchers or an online store
As each client has a unique budget and level of ambition for growth, we offer 4 different Build packages, each with a set number of hours to allow for simple or complex site builds. The package you need may also be affected by your current website complexity e.g. the size of a blog or the number of products to be imported.
Ideal for small businesses that need a great website quickly.
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Gives 15 hours of Build time
Cost £1,440
€1,700
$1,900
Suitable for smaller salons and clinics that want more service pages for better SEO and a greater presence in local search results.
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3 or more detailed service pages
Gives 25 hours of Build time
Cost £2,200
€2,640
$2,900
Ideal for an ambitious salon or clinic that needs growth.
Sparx Beauty
Pixel Perfect Clinic
Babor Beauty
Voodou salon
SMUK salon
Blondies salon
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5 or more detailed service pages
Gives 35 hours of Build time
Cost £3,200
€3,800
$4,200
Ideal for a salon or clinic that wants to dominate Google search and maximise growth.
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Offers/Membership/Vouchers
Many detailed service pages
Online store
Team
Gives 45 hours of Build time
Cost £4,200
€5,040
$5,500
The Build
The website prices above are invoiced as a 50% order deposit, 25% in month 2 and 25% balance on launch
(UK clients: prices exclude VAT).
Your new website typically takes 6-8 weeks to create and launch, but this can be quicker or slower depending on how fast you can provide information like staff details, price lists, images, videos etc.
If your website Build & launch takes less than the hours in your package, those “surplus” hours are carried forward as a Marketing balance you can use for the rest of year 1.
The Build price covers the costs of the design, build and content - nothing else.
2. Website Promotion
Launching a new website is the first step to attract a lot more clients and income, BUT how that website is used and promoted is a vital second step.
For all of our website clients we provide a minimum of 3 months of Website Promotion so that you hit the ground running and see a return on your investment as soon as possible.
Website promotion is a monthly charge after the launch and includes regular Google rank reports, SEO updates, new blogs and client newsletters via email.
The amount of time (and cost) each month for this service will be between 2 and 5 hours depending on how quickly you want to see growth and more clients.
3. Marketing for more clients
Once your new website is launched, our focus turns to energetic monthly campaigns to attract a lot of new web traffic, clients and income for your business. For the maximum effect, this should start immediately after the website launch.
Each client agrees on a number of Marketing hours each month for the coming year that gives us the time to help grow your business through a range of activities that can include......
- Updates to your website each month with seasonal content and blogs. Great for Google rank and client engagement.
- Changes to information like hours, prices, staff, suppliers, products or new service pages.
- Regular client email newsletters to boost bookings and promote key services & products. We design, write & send the newsletters for you.
- Social media advice on how to use Facebook & Instagram to gain followers and clients. What and when to post and how to use Meta adverts.
- Understanding and improving your Google Business profile to get more website visitors and clients.
- Regular reports on your improved Google rank and SEO and the increased web traffic it brings
Spread the cost over 12 months
The sections above describe our website Build Packages that can be paid as 50% on order, 25% in month 2 and 25% on launch. This is followed by 3 months of Website Promotion.
We also describe in our Marketing section how you can agree to a rolling monthly amount of hours for the marketing that will massively boost your web traffic and client numbers.
You can combine all 3 phases for a fixed-price monthly agreement for Year 1 and spread the cost.
Chat with us about which package and payment method would suit you best.
