Packages & Prices
salonguru understands that each business is unique, with their own goals to achieve and problems to solve.
That's why we offer a tailored approach to website development and salon & clinic marketing. We ensure that every website we create, and every marketing plan we develop, is perfectly aligned with the needs and aspirations of the client.
Request an audit
Before proposing one of 4 build packages or tailored marketing plans, our team will review your current website, online marketing and business objectives. This step is crucial as it allows us to recommend the most suitable website package and assess your ongoing marketing needs.
Understanding the 2 phases of what we deliver....
There are two phases to the services we provide to our salons & clinics.
Phase 1 - the Build
This is when we create & launch the website with all the content to get you to the top of Google search.
Phase 2 - the Marketing
Every month we work with you and for you to grow your business with website blogs, email newsletters, offers, Facebook & Instagram adverts and a lot more. Phase 2 is optional, but 90% of our clients progress to Phase 2 to get the most from our exceptional skills at driving new clients to your door.
1. Designing & Building your new website
The Build phase includes…
- the design - layout, colours, fonts, image and video placement
- the content - all the pages that we will create to get your website to the top of Google search
- optional extra features like gift vouchers or an online store
As each client has a unique budget and level of ambition for growth, we offer 4 different Build packages, each with a set number of hours to allow for simple or complex site builds. The package you need may also be affected by your current website complexity e.g. the size of a blog or the number of products to be imported.
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Services
Gives 15 hours of Build time
Cost £1,200
€1,450
$1,550
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Offers
3 or more detailed service pages
Gives 25 hours of Build time
Cost £1,950
€2,350
$2,550
Sparx Beauty
Pixel Perfect Clinic
Babor Beauty
Voodou salon
SMUK salon
Blondies salon
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5 or more detailed service pages
Gives 35 hours of Build time
Cost £2,800
€3,350
$3,650
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Offers/Membership/Vouchers
Many detailed service pages
Online store
Team
Gives 45 hours of Build time
Cost £3,600
€4,350
$4,650
The prices above are invoiced as a 50% order deposit and a 50% balance on launch
Or, ask us how to spread the cost over 12 monthly payments.
(UK clients: prices exclude VAT).
Your new website typically takes 6-8 weeks to create and launch, but this can be quicker or slower depending on how fast you can provide information like staff details, price lists, images, videos etc.
If your website Build & launch takes less than the hours in your package, those “surplus” hours are carried forward as a Marketing balance you can use for the rest of year 1.
The Build price is just that. It covers the costs of the build and nothing else.
Once the site goes live, we may (see below) start charging every month for Total Support (hosting and maintenance).
If you don't pay for any Marketing hours, then you do pay for Total Support.
If you take Marketing Hours then there is no Total Support as the new marketing hour rate of £80 ($100) includes a support element.
The monthly prices for Total Support are Build 15 £25($35), Build 25 £50($75), Build 35 £80($75), Build 45 £100($110).
2. Marketing for more clients
Once your new website is launched, our focus turns to energetic monthly campaigns to attract a lot of new web traffic, clients and income for your business. For the maximum effect, this should start immediately after the website launch.
Each client agrees on a number of Marketing hours each month for the coming year that gives us the time to help grow your business through a range of activities that can include......
- Updates to your website each month with seasonal content and blogs. Great for Google rank and client engagement.
- Changes to information like hours, prices, staff, suppliers, products or new service pages.
- Regular client email newsletters to boost bookings and promote key services & products. We design, write & send the newsletters for you.
- Social media advice on how to use Facebook & Instagram to gain followers and clients. What and when to post and how to use Meta adverts.
- Understanding and improving your Google Business profile to get more website visitors and clients.
- Regular reports on your improved Google rank and SEO and the increased web traffic it brings
Marketing subscriptions
Like the Build phase, we offer flexible monthly Marketing subscriptions that reflect your budget and your ambition for growth. We will advise you on how many hours per month we suggest for Marketing. This could be from 2 to 6 hours per month.
Spread the cost over 12 months
The sections above describe our 4 website Build Packages that can be paid as 50% on order and 50% on launch, followed by a small monthly charge for Total Support (hosting and maintenance).
We also describe in our Marketing section how you can agree to a rolling monthly amount of hours for the marketing that will massively boost your web traffic and client numbers.
You can also combine the two for a fixed-price monthly agreement for Year 1 and spread the cost.
Chat with us about which package and payment method would suit you best.
