Social Media Posting & Shadowing
Facebook and Instagram for Salons

More about our social media services for salons

Social media is one of those things that many salon owners see as a bothersome “to do” part of the job and, when you’ve had a busy day in the salon, is often a forgotten part of salon marketing. You know how important posting on social media is, you know lots of people who have managed to grow businesses from the ground up using social media, but how did they do it?

One of the most essential things about posting on Facebook & Instagram is for your salon is to be consistent. For many salons, it can be up to 3 weeks before you post and then you add a flurry of images that you’ve saved over those weeks. This can mean that the message on any of these posts is lost amongst the masses.

Many of our clients say that they simply have not had the time to post consistently whilst running their salon, and they don’t really know where to start – which is where the Salon Guru social media posting service comes in.

Our team works on hundreds of salon websites and marketing campaigns, so we are the experts in hair, beauty and aesthetics marketing for salons. We plan website & marketing content months in advance and are best placed to plan your social media posts. We know the best times to post to gain maximum engagement for your social media profiles, using Facebook and Instagram to grow your client base and showcase what your business does best - your portfolio of work.

Recent statistics show that images showing real customers using products and pictures with faces get up to 38% more engagement. Using images of real clients, before and after images, videos and images personal to your salon will showcase your brand and show your prospective clients exactly who you are.

A social media marketing plan for your salon

We take the time to discuss with you your goals for social media. Do you wish to:
• Grow your following
• Recruit new staff
• Entertain and inform existing clients
• Advertise your latest offers & promotions
• Create a brand
• Something else…

We will also take the time to find your ideal salon client so that we can focus your social media on that client, filling your salon with the type of clientele that you wish to have.

What our salon social media posting service offers

Instagram posts
Facebook posts & boosting (plus advertising campaigns)
We can engage with other brands and clients on your behalf
We can monitor your messages and highlight any who request appointments
Research and monitor hashtags (each week to avoid “shadowban” terms)
Develop a personalised social media strategy
Complete social media audits to help teach you how to do it for yourself