Salon New Clients from Facebook & Instagram adverts

As we help almost 200 salons (and have for over 15 years) it means we have LOTS of opportunity to test the best way to get new clients.

These are the results from some recent campaigns (from over 50 we ran).

The "offer" will vary from salon to salon, as will their daily budget for spends on advert clicks.

If you are salon in the USA - click here to see the results in dollars.

A salon facebook advert with a mid-range budget of £25 a day.

Melanie-salon-facebook-advert

The Results over 1 month...

  • Seen by 26,000 people
  • 3,400 clicked the advert
  • 144 vouchers taken
  • Cost per click 12p
  • Spent on adverts £405
  • Cost per voucher download £2.81

To see the actual advert...
Click this link
Click the blue SHOW AD button to see on your newsfeed

A salon facebook advert with a large budget of £80 a day.

salon-facebook-advert

The Results Jan-Mar...

  • 616 vouchers taken
  • An average of 7 a day
  • Cost per click 39p
  • Cost per voucher download £8.31
  • Value redeemed in-salon £65,000
  • Spent on adverts £6,251
  • For every £1 spent £10.40 income generated (from first visit alone)

To see the actual advert...
Click this link
Click the blue SHOW AD button to see on your newsfeed

A NEW kind of facebook Messenger advert we have been trialing.

barbers-facebook-advert

The Results from a recent trial...

  • 62 vouchers sent via message
  • An average of 15 a day
  • Cost per click 81p
  • Cost per voucher sent £0.81
  • Result: advert bots are less than 10% of the cost per click of the videos

To see the actual advert...
Click this link
Click the blue SHOW AD button to see on your newsfeed
Then click GET OFFER on the ad to get the message stream