Salon Recruitment – Finding The Right Staff

Recruiting the right people is one of the most important steps in growing a successful salon business. At Salon Guru, we support salons with a proven recruitment strategy designed to attract high-quality candidates, improve visibility online, and help you present your salon as a thriving, desirable place to work.

Our approach focuses on professionalism, clarity, and positive branding - never desperation. We help you communicate that your salon is growing its team, expanding opportunities, and looking for talented individuals to join your success.

1. Creating an Attractive & Effective Job Advert

A great recruitment process starts with a strong job advert. Salon Guru helps salons craft compelling, informative listings that stand out for all the right reasons.

Your advert will include:

Employment Type
Clearly outline whether the role is:

Full-time
Part-time
Self-employed / chair rental
Apprenticeship
Temporary / permanent
This transparency reduces unsuitable applications and attracts serious candidates.

Salary Range or Earning Potential
Candidates want to know what they can expect, so include:

A clear salary range
Commission or bonus opportunities
Expected earnings for self-employed roles helps you stay competitive and encourages more applications.

Role Description

A detailed explanation of:

What the job involves
The services the stylist/therapist will provide
Day-to-day tasks
Salon culture and values
This helps attract people who understand the role and feel excited about joining your salon.

Key Responsibilities

Highlight the core responsibilities such as:

Delivering high-quality hair or beauty services
Maintaining excellent client care
Retail recommendations
Team collaboration
Keeping work areas clean and compliant.

Essential Skills & Qualifications

To ensure relevant applicants, we list the must-haves such as:

NVQ Level 2/3 or equivalent
Previous salon experience
Strong client service skills
Confidence in specific techniques or treatments

“Good to Have” Skills

These optional extras help you attract the best candidates, without discouraging newer stylists:

Experience with certain colour brands
Hair extensions experience
Specialist beauty qualifications
Social media or retail skills

Salon Guru ensures your advert showcases your salon as a positive, supportive environment where talent can thrive.

2. Adding the Job Advert to Your Salon Website

Once your advert is written, we upload it to your website with a dedicated application form.

Your online application form can include:

Name
Email address
Phone number
Upload your CV
A message box for applicants to explain why they’re right for the role

This creates a streamlined, professional process where all enquiries arrive directly in your inbox.

3. Repurposing Your Advert Across Multiple Platforms

The well-written job advert that Salon Guru creates can then be used across all major recruitment channels. A popular channel for salons is via Indeed.com

Social Media

Promote your vacancy on:

Facebook
Instagram
TikTok
LinkedIn

We can supply content, wording, and graphics to help you promote the role.

Client Newsletter

Your salon clients often know talented stylists, beauty therapists, or apprentices.
A short message in your email newsletter spreads the word naturally and effectively.

4. Boosting Your Vacancy to the Top of Google Job Searches

One of Salon Guru’s most effective tools is our special Jobs schema function. With this activated on your website:

• Google can index your vacancy as an official Google Job Posting
• Your role can appear prominently in local job searches
• More qualified candidates will find your salon first
• This feature dramatically increases visibility and boosts high-quality applications.

Why Salons Love Using Salon Guru for Recruitment

• Attract better candidates
• Present your salon as organised and professional
• Increase visibility on Google, social media & job boards
• Streamline applications directly into your inbox
• Showcase your salon as a growing, thriving businessSalon Guru’s recruitment support is designed to help you grow your team, not just fill a vacancy.