Google Business Profile

New Client Onboarding Questionnaire

Thank you for choosing Salon Guru to manage your Google Business Profile (GBP). Please complete the questions below so we can set up and optimise your profile effectively.

If you’re unsure about any question, feel free to leave it blank or contact your client manager for assistance.

- Step 1 of 7

Business Information

1. Business Name (as it appears in real life, on signage, or stationery)

2. Business Address *

Address Line 1

Address Line 2

City

State / Province / Region

Postal Code

Country

3. Primary Phone Number

4. Website URL *

5. Primary Business Category (e.g., Hair Salon. If your business covers multiple areas, please choose the category that represents the main focus of your business. Secondary categories can be added for additional services (e.g., if you are a Hair & Beauty Salon, Hair Salon could be primary, Beauty Salon secondary).:

Hair Salon
Beauty Salon
Hair & Beauty Salon
Hairdresser
Hair Extension Technician
Beauty Salon
Barber Shop
Stylist
Weddings
Spa
Nail Salon
Massage Spa

6. Additional Categories (if any)

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Access & Account Details

7. Do you already have a Google Business Profile, or are we creating one from scratch?

I already have a GBP
We need to create a new GBP

8. If you already have a GBP, do you currently have owner or manager access?

9. If yes, please provide the email address associated with the GBP account:

10. If no, should we request access on your behalf?

Yes, request access
No, I want to create a new listing

If you already have a GBP and want to create a new one, please briefly explain why:

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3. Profile History

11. Have you ever updated your Google Business Profile?

12. If yes, when was the last update made?

13. How frequently have updates been made in the past?

Regularly
Occasionally
Rarely
Never

14. Has your GBP ever been suspended or disabled?

If yes, please provide some details

15. Has ownership of the profile ever changed?

When did the ownership change take place?

Who was the previous owner or manager of the profile?

Was the ownership transferred through the official platform process?

16. Has your business name or address ever changed on your Google Business Profile?

Yes (please specify previous name/address and date of change)
No

Date of previous business name / address change

Previous business name

Previous business address

Address Line 1

Address Line 2

City

State / Province / Region

Postal Code

Country

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4. Business Details & Assets

17. List your business hours (including Easter, Christmas, Bank holidays etc)

18. List the key services you would like to focus on

19. Do you have recent photos, logos, or branding assets you want us to use?

Yes (please attach at the end of this form)
No

20. Do you have any special offers, FAQs, or highlights we should feature?

If yes, please specify

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5. Reviews & Engagement

21. Do you currently request reviews from customers?

22. Do you currently use any review management tools or services? If yes, please provide the name(s)

23. Do you currently use QR codes as a way to collect reviews?

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Goals & Expectations

owner previous updates

24. What are your main goals for your Google Business Profile? (Select all that apply)

More phone calls
More website visits
More bookings/enquiries
More foot traffic
More reviews
General optimisation

Other (please specify)

25. Is there anything specific you want us to focus on?

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Additional Features & Preferences

26. Would you like to enable messaging through your GBP (e.g. WhatsApp or Messenger)?

If yes, please provide the following details:

Phone number(s) to be used for messaging

Preferred messaging platform(s) (e.g. WhatsApp or Messenger)

Person responsible for replying to messages

27. Please select any amenities or facilities your business offers

Identifies as women-owned
Offers assisted listening devices
Has assistive hearing loop
Has wheelchair-accessible car park
Has wheelchair-accessible entrance
Has wheelchair-accessible seating
Has wheelchair-accessible toilet
Has gender-neutral toilets
Has toilet
Wi-Fi
Good for kids
LGBTQ+ friendly
Transgender safe space
Free multi-storey car park
Free of charge street parking
Free parking lot
On-site parking
Paid multi-storey car park
Paid parking lot
Paid street parking
Cash only
Accepts cheques
Accepts credit cards
Credit cards
American Express
China Union Pay
Diners Club
Discover
JCB
Mastercard
VISA
Accepts debit cards
Accepts NFC mobile payments
Appointment required
Accepts walk-ins
Has plastic bottle recycling

Please list any additional amenities not listed above.

28. Do you want to integrate online booking or appointment links on your profile?

Yes (please provide booking link)
No

Please provide booking link if you have one

29. Please provide your social media links (if applicable):

Upload any photos, logos, or branding assets you want us to use.

Drag & Drop Files, Choose Files to Upload You can upload up to 10 files.

Save and Resume Later

Your form entry has been saved and a unique link has been created which you can access to resume this form.

Enter your email address to receive the link via email. Alternatively, you can copy and save the link below.

Please note, this link should not be shared and will expire in 30 days, afterwards your form entry will be deleted.

Copy Link

Email *

Google Business Profile

New Client Onboarding Questionnaire

Business Information

Access & Account Details

3. Profile History

4. Business Details & Assets

5. Reviews & Engagement

Goals & Expectations

Additional Features & Preferences

Contact Us

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UK Office

US Office

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Google Business Profile

New Client Onboarding Questionnaire

Business Information

Access & Account Details

3. Profile History

4. Business Details & Assets

5. Reviews & Engagement

Goals & Expectations

Additional Features & Preferences

Contact Us

Follow us

UK Office

US Office

Free Guides

More reading

Sign up to our Newsletter

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