Salon New Clients from facebook adverts

As we help almost 200 salons (and have for almost 10 years) it means we have LOTS of opportunity to test the best way to get new clients.

These are the results from 2 recent campaigns (from over 50 we ran).

The "offer" will vary from salon to salon, as will their daily budget for spends on advert clicks.

Salon New Clients from facebook adverts

As we help almost 200 salons (and have for almost 10 years) it means we have LOTS of opportunity to test the best way to get new clients.

These are the results from 2 recent campaigns (from over 50 we ran).

The "offer" will vary from salon to salon, as will their daily budget for spends on advert clicks.

A salon facebook advert with a mid-range budget of $20 a day.

Melanie-salon-facebook-advert

Ad Features

  • A video with hair movement
  • Targeted at females 20-50 within 10 miles
  • Advert clicks go to their website where the client enters their info and gets an email voucher

The Results over 1 week...

  • 54 vouchers taken
  • An average of 8 a day
  • Cost per click 7c
  • Spent on adverts $105
  • Cost per voucher download $1.96

To see the actual advert...
Click this link
Click the blue SHOW AD button to see on your newsfeed


A salon facebook advert with a large budget  of $60 a day.

salon-facebook-advert

Ad Features

  • A video with hair movement
  • Targeted at females 22-55 within 10 miles
  • Advert clicks go to their website where the client enters their info and gets an email voucher

The Results Jan-Mar 2019...

  • 616 vouchers taken
  • An average of 7 a day
  • Cost per click 30c
  • Cost per voucher download $6.40
  • Value redeemed in-salon $50,000
  • Spent on adverts $4,813
  • For every $1 spent $10.40 income generated (from first visit alone)

To see the actual advert...
Click this link
Click the blue SHOW AD button to see on your newsfeed


This is a NEW kind of salon facebook Messenger advert we have been trialing.

barbers-facebook-advert

Ad Features

  • A video (can be a sequence of image)
  • Targeted at males 22-55 within 10 miles
  • Advert clicks send a message using a bot.
  • The message is totally editable in terms of text, visuals and any follow up reminders

The Results from a recent trial...

  • 62 vouchers sent via message
  • An average of 15 a day
  • Cost per click 62c
  • Cost per voucher sent $0.62
  • From a 1 week trial : advert bots are less than 10% of the cost per click of the videos above

To see the actual advert...
Click this link
Click the blue SHOW AD button to see on your newsfeed
Then click GET OFFER on the ad to get the message stream