This is our working example of a Salon Client Survey as used by many of our salon clients.
For more information on our system and what makes it the best choice follow this link –
totally automated Salon Client Surveys and Feedback
Click the + on the headings below for an explanation of what is happening (and possible) on each page of the Survey.
Page 1 – Personal Information +
- This page gathers info on the client if the take the survey on you website.
But if you send the invitation to take the survey via an email, the form can be automatically be pre-loaded with any data. E.g. stylist name, date of visit, service codes. This data can even remain hidden to the client but be part of the results.
Answers (e.g. Gender) can be used to change the questions asked further into the survey.
Page 2 – Your Visit +
- The Overall rating on this page has logic attached i.e. if the answer is Good/Very Good – do this. But, if the answers is Poor /Very Poor – then do this.
The ability to change the survey based on the answers is very powerful for getting the answers you need about your Salon and its clients.
You could even ask different questions for client that had a Cut or a Colour
Page 3 – Good News +
- This page will only appear for Good/Very Good Overall ratings
You can ask for positive feedback about their visit and this “testimonial” can be automatically posted to a page of your website.
You could also post this comment to your Salon Facebook Page – or even the Facebook Wall of the person completing the survey !
The final questions lets them “recommend a friend”. This triggers an immediate email to their friend with a Discount Voucher.
Page 3 – We are sorry +
- This page will only appear for Poor/Very Poor Overall ratings
The client can provide further information as to why they are not happy – and this can trigger an immediate email to your salon for follow-up
The client gets an immediate email telling them you are dealing with the issue they raised. As a “survey gift” may not be appropriate, we now has a jump to the Thank You page at the end of the survey
Page 4 – Reward for the Guys/Girls +
- This page will only appear for Good/Very Good Overall ratings and varies for each Gender.
This means we can offer different “thank you gifts” to guys and girls. Or it could be based on any other answer – e.g. age, regular/new client, type of service they had…
The “gift” is automatically sent to them as an email Voucher so that you can track usage in-salon
Page 5 – and finally +
- This page
- complete the survey
- saves all the data
- sends all the emails based on triggers/answers
A typical Survey Report on the results can be seen on this link.
These can be formatted to show only the information you want in the way you need it.