Our Salon Guru Client Journey – Voodou
With over 40 years in the hairdressing business, Voodou is known for having some of the best hair salons in Liverpool.
As one of Salon Guru's longest standing clients, they have a search optimised salon website which showcases the excellent services that Voodou has to offer.
Voodou are renowned for their hairdressing expertise, with a wealth of services available including hair cutting, award winning hair colour services, hair extensions and hair smoothing treatments.
Our PRO contract gives Voodou access to a wide range of services including website updates and blog creation, SEO expertise, newsletter creation, social media advertising to find new clients and staff, online form and questionnaire creation.
Voodou owner Rob Webb says
"We knew we needed to import the expertise and Salon Guru was the market leader."
Salon Guru created a fast-loading, interactive, informative and fully search engine-optimised website for Voodou which over the years has been regularly updated to reflect the inclusive and modern vibe that Voodou is famous for.
STATS: The average number of website visitors now sits at nearly 10,000 per month.
"We have tried lots of marketing over the years, including radio advertisements, but the help Salon Guru provide is immeasurable - we are delighted with the service and the results."
Salon Guru assists salon owners with Social Media Marketing campaigns to encourage new clients and advertise special offers. We work with Voodou to create eye-catching New Client Offers and ad campaigns.
STATS: Their New Client Offer on Facebook & Instagram has generated over £243,000 in income in 2022, averaging over £6,000 per week.
"The New Client Offer campaign run by Salon Guru has provided the best results for our business. We would recommend Salon Guru 100% to anyone looking for a website and marketing company for their salon"
Salon Guru closely monitors our clients 'Google ranking' for key hair styling, hair colour and salon phrases in each salon location and takes action to improve any phrases that 'could do better'.
At September 2022, Voodou had 174 key phrases in the top 3 on Google, which is fantastic in such a busy area as Liverpool.
STATS: In 2022, Voodou has 174 key hair & salon phrases in the top 3 on Google search.
"Improving our Google Ranking via working with Salon Guru has helped our business to grow. They are friendly, knowledgeable and the BEST at what they do."
Every month, Voodou's dedicated Salon Guru Client Manager provides Voodou owner Rob Webb and the team with a detailed, rolling 3-month marketing plan which contains ideas to help them find new clients, retain existing clients, promote their products, offers and services and continue to achieve excellent Google ranking.
Regular checks are carried out on Voodou Google Analytics to see exactly which web pages people are visiting, what they are searching for and to make sure the website is performing well.
STATS: 63% of visitors to the Voodou website come from Google searches.
At Salon Guru, we know that gathering fantastic client reviews is essential, as potential new clients will often look at these to make their decision when choosing a new salon.
Using Salon Guru's unique Reviews system, Social Media posting and regular client emails, we have helped Voodou to increase the number of 5* reviews on their website and Google.
" We have thousands of 5* client reviews on our website and Google which Salon Guru have helped us to achieve - these are invaluable when new clients are choosing a new hair salon!"
Fancy A FREE Salon Website Audit?
Are you a hair, beauty or aesthetics salon interested in a FREE website audit?
Contact Salon Guru by emailing firstname.lastname@example.org so we can assess whether your website is meeting your needs.