Your Guide To Getting A Grant For Your Salon Or Clinic
How To Get A Grant for Hair, Beauty & Aesthetics Salons
While there are very few grants specifically for hair, beauty and aesthetics businesses, there are dozens of small business, digital transformation, high street improvement, tourism, sustainability and growth grants that salons can use to fund:
- New websites and e-commerce
- SEO and digital marketing
- Online booking systems
- CRM and client management software
- Energy-efficient equipment
- Technology upgrades.
Some of our clients are beginning to take advantage of local grants so this article is designed to help guide salons looking to build different aspects of their business through local funding.
Growth Hubs
Growth Hubs and local authorities are often the best starting point. Bear in mind that grants vary by region and usually have deadlines so applications must be completed within a set timeframe. Start by contacting your local Growth Hub and register with your local council business support team.
Ask specifically about:
- Website grants
- Digital marketing grants
Be prepared to show your latest accounts, a marketing plan, and have three supplier quotations available if you want to refurbish or extend your premises.
Apply as soon as funding windows open, as most schemes are first-come, first-served and often require match funding from the business.
Case Study
Funding Salon Websites
Salon Guru recently supported a hair salon in Durham in securing funding to support a complete website redevelopment. The local authority grant programme enabled the business to invest in a full website redesign, refreshed content, and improvements to the overall user experience.
Since the new website launched in February 2026, the salon has seen a significant increase in online traffic, with visits rising from 3,597 between February and May 2025 to 5,065 during the same period in 2026 – an increase of more than 40%. The enhanced website has helped strengthen the salon's online presence and improve engagement with both existing and prospective clients.
Salon Guru is also supporting a second hair salon in Wolverhampton with a separate application for local authority grant funding. The proposed project will deliver a refreshed website with updated content and a modernised design, helping the business better showcase its services and attract new customers online.
With many funding programmes launching around the start of the new financial year, it is worth keeping a close eye on announcements from local councils, growth hubs, and business support networks from April onwards, as these can provide valuable opportunities for businesses looking to invest in their digital presence and future growth.
Digital Marketing Grants
What they fund:
Website Search Engine Optimisation
Social media advertising
Pay Per Click digital advertising
Next steps:
Discuss opportunities with Growth Hub advisors.
Local Authority Business Grants
What they fund:
Website development
Digital marketing
Growth projects
Next steps:
Contact the economic development team at your local council and ask for current SME grant schemes.
Local Growth Hub Grants
What they fund:
Website transformation
CRM systems
Marketing technology
Next steps:
Register with your regional Growth Hub and request a funding review.
Digital Enterprise Grants
What they fund:
Websites
E-commerce (online shops)
CRM systems
Digital transformation
Next steps:
Apply through the Digital Enterprise programme if eligible. Funding can reach £10,000-£35,000 depending on the project.
Digital Accelerator Grant
What they fund:
Website upgrades
Online booking systems
Business automation
Next steps:
Google 'digital accelerator grants near me'. In some cases, up to £10,000 is available.
Digital High Street Grants
What they fund:
E-commerce websites
Online retail platforms
Click-and-collect systems
Next steps:
Check if your council runs a High Street Digital Grant scheme.
Women in Business Grants
What they fund:
Business growth
Marketing
Digital projects
Next steps:
Check regional enterprise agencies.
Green Business Grants
What they fund:
Energy-efficient lighting
Heating systems
Sustainable equipment
Next steps:
Search local authority environmental grants.