Aesthetic Clinic Website Design
An example of the process for one client clinic
Designing the perfect website for an Aesthetic Clinic
This quick guide uses a real-life example and explains the steps we follow and the results you can expect.
CJA Aesthetics approached us for a new website in February 2019 after hearing glowing reports from some of our 200+ salons.
Just 1 month later their new website was launched.
What the aesthetics clinic owner wanted to achieve...
To get as many search phrases to the top of Google as quickly as possible.
To rank for those phrases in the six locations he served - with more to come.
To produce a lot more web traffic, clients and income.
To provide expert marketing guidance through their time with Salon Guru.
The 5 steps to Plan, Build and Launch the new aesthetics website...
1. A questionnaire helped us identify the services they offered and the towns and areas they covered.
2. A design and menu/page plan was agreed upon.
3. We created the website and content with constant input from the owner.
4. The site was launched in March 2019.
5. From the launch date we began the constant process of adding new content (pages and blogs) to push the site to the top of Google.
The results 3 months after launch...
Web traffic up 85%
24 aesthetic search phrases at number 1 on Google.
47 aesthetic search phrases in the top 3.
The results 2 years after launch...
Web traffic up 202%
94 aesthetic search phrases at number 1 on Google.
184 aesthetic search phrases in the top 3.
How do we achieve these amazing results?
It is not rocket science or SEO "tricks". The KEY is great content (pages, images, videos, reviews) about aesthetic clinic services.
Explore the CJA website and look at ...
- the very detailed Service pages
- and the pages for Conditions
- and the blog articles about their services we are adding each month to build Google authority
The client was so delighted with the result that they asked us to create a second website for CJA-Balance, leaders in Testosterone Replacement Therapy in the UK and then a third website CJA Lifestyle for weight loss treatments.
The best website for an Aesthetic Clinic or Beauty salon comes from...
being an expert in the field hard work and monthly updates.