In September 2012 one of our clients won the Most Wanted “Best Online Salon Award” and “Best Salon Website” at the British Hairdressing Business Awards.
The Voodou salons in Liverpool, UK were recognised as “being at the forefront of salon marketing using the internet“.
If you want to know what makes the Voodou Salons website possibly the best salon website in the world – you can download and read their 16 page entry for the awards below
The entry document includes LOTS of facts and figures about their most successful Salon Internet marketing campaigns.
Here a few snippets to wet your appetite -
- In Quarter 1 of 2012 we attracted 63,000 unique visitors, an increase of 76% on the same period last year.
- Voodou also has probably the busiest Salon Facebook page in the UK and one of the best in the world. Our Facebook fans passed 10,000 in October 2011 and by May 2012 had risen to 14,000
- We add new stories, galleries, images, product promotions and offers to our website every week.
- Whereas others may have a “blog” where they occasionally add new content, our entire website is a Content Management System (WordPress).
- Offers are always supported by name & email capture –so the client registers for the offer by leaving their contact info and gets an automated email response as their “voucher”.
- We now have over 35,000 names & emails we use for regular email blasts and Newsletters.
- We created our facebook page in May 2009 and since then have worked very hard to build fans.
- We have possibly the biggest salon facebook page in the UK with over 14,000 fans and expect to reach 20,000 in the next few months.
- We also regularly promote our page and website with Facebook adverts by gender, age, distance from the salon and even their interests.
- Our most recent email campaign focused on the Last Minute Voodou system to help raise awareness and led to over 1,000 additional clicks through to our salon website in the first 4 hours.
- Our online Salon surveys are replacing new client Welcome Packs and Recommend a Friend vouchers and cards.
Voodou sets the standard for a busy & profitable salon website that attracts lots of new clients and increased salon revenue.
Request the full report now to see what makes them possibly the best salon website in the world !
Please note – this is a comprehensive 16 page report on what makes an award winning salon website – you will need a spare hour or two to read it.
Just enter your information below to get an immediate download link via email
Click the image below to visit the Voodou award winning salon website
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